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DKSH and PANalytical expand partnership to offer holistic analytical solutions

DKSH, the leading Market Expansion Services provider with a focus on Asia, and PANalytical, the world’s leading supplier of analytical solutions for X-ray instrumentation and software for the purpose of materials analysis, have signed an agreement to market and distribute PANalytical-owned Claisse fusion sample preparation instruments and ASD near-infrared spectrometers, in Thailand, Malaysia, Myanmar, Laos, Philippines, Cambodia, and Vietnam.

DKSH has been partnering with PANalytical for close to 15 years across the South East Asia region, providing marketing, sales, distribution and logistics, application engineering as well as after-sales services for PANalytical’s X-ray fluorescence (XRF) and X-ray diffraction (XRD) analytical instruments.DKSH’s strong network of laboratories and commercial testing facilities across Asia, coupled with long-lasting relationships with research institutions and universities across the country, makes the company the partner of choice for PANalytical’s business expansion.

With this agreement, DKSH can offer a more strategic and holistic analytical solution to clients, from fusion sample preparation to near-infrared and also X-ray analytical techniques for their materials analysis. “During our long partnership they have shown commitment in hiring application specialists and establishing application laboratories with PANalytical’s instruments across various key countries like Thailand, Malaysia and the Philippines. This gives greater confidence within the market in terms of their ability to offer technical support and demonstrates to us that they are ready to take on additional responsibility to market and distribute our Claisse and ASD analytical instruments.” says Gjalt Kuiperes, Regional Director for PANalytical Asia Pacific.

“It is a great pleasure to continuously expand our service portfolio with PANalytical due to our effective partnership and ability to deliver robust results.We will continue providing our unparalleled level of sales and service professionalism, local knowledge, industry expertise and synergized regional endeavors to grow PANalytical’s business.” comments Hanno Elbraechter, Head Business Unit Technology, DKSH.

The agreement between DKSH and PANalytical will further strengthen DKSH’s market position and increase its share of Asian clients while incrementally contributing to the Group’s overall profitability over time.

About DKSH

DKSH is the leading Market Expansion Services provider with a focus on Asia. As the term "Market Expansion Services" suggests, DKSH helps other companies and brands to grow their business in new or existing markets. Publicly listed on the SIX Swiss Exchange since 2012, DKSH is a global company headquartered in Zurich. With 770 business locations in 36 countries – 740 of them in Asia – and 28,300 specialized staff, DKSH generated net sales of CHF 10.1 billion in 2015. DKSH was founded in 1865. With strong Swiss heritage, the company has a long tradition of doing business in and with Asia and is deeply rooted in communities and businesses across Asia Pacific.

DKSH Business Unit Technology is the leading provider of Market Expansion Services covering a broad range of capital investment goods and analytical instruments. The Business Unit offers total solutions in the areas of infrastructure, industrial materials and supplies, precision- and textile machinery, semiconductor, photovoltaic and electronics, agriculture, hospitality as well as specialized industrial applications. The service portfolio includes product sourcing, market entry consultancy, marketing, sales, application engineering and after-sales services like installations, maintenance and repairs. With 75 business locations in 18 countries and around 1,370 specialized staff, including 500 service engineers, Business Unit Technology generated net sales of CHF 372.2 million in 2015.

For further information please contact:

DKSH China Co., Ltd.
Penny Gu
Branding and Communications
Phone +86 21 5058 8241

PANalytical (Spectris Technologies Ltd)
Melissa Ho
Regional Marketing Manager, Asia Pacific
DID: +65 6508 1251
Mobile: +65 9858 0525

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